What's inside:
Overview
Creating a timeline
Pre-fundraising steps
Active fundraising phase
Finalizing the deal
Utilizing available resources
From Seed to Series A: How to Develop an Effective Fundraising Strategy
Brent Murri
As a principal at M13, Brent leads investments across the firm's consumer investment themes. Prior to joining M13, Brent was an investment associate at Battery Ventures. Prior to that, he served as a strategy & corporate development associate for Samsung NEXT.
Gautam Gupta
Gautam is a venture partner at M13 and a general partner at TCV. Before joining M13, he was the CEO and co-founder of NatureBox and an investor at General Catalyst.
Congratulations! Your business idea has gained traction, and you’ve garnered seed funding to test your idea in the marketplace. It’s a tremendous accomplishment, and it’s important to take a moment to celebrate.
Once that moment has passed, however, you’ll realize a lot of work still lies ahead. While you build your product and business, you’ll also need to simultaneously look ahead to your Series A funding—securing a partner (or partners) with the desire and ability to invest in your business’s future.
To secure Series A funding, you’ll need to think carefully about the needs your business is designed to meet, and why they’re crucial at this juncture. As you find product-market fit, don’t forget that you don’t need to go on this journey alone.
In this guide, we’ll explore the following steps we recommend to secure Series A funding:
1
Creating a timeline
2
Pre-fundraising steps
3
Active fundraising stage
4
Finalizing the deal
5
Utilizing available resources
From Seed to Series A: How to Develop an Effective Fundraising Strategy
By Brent Murri
By Gautam Gupta
What's inside:
Overview
Creating a timeline
Pre-fundraising steps
Active fundraising phase
Finalizing the deal
Utilizing available resources
Congratulations! Your business idea has gained traction, and you’ve garnered seed funding to test your idea in the marketplace. It’s a tremendous accomplishment, and it’s important to take a moment to celebrate.
Once that moment has passed, however, you’ll realize a lot of work still lies ahead. While you build your product and business, you’ll also need to simultaneously look ahead to your Series A funding—securing a partner (or partners) with the desire and ability to invest in your business’s future.
To secure Series A funding, you’ll need to think carefully about the needs your business is designed to meet, and why they’re crucial at this juncture. As you find product-market fit, don’t forget that you don’t need to go on this journey alone.
In this guide, we’ll explore the following steps we recommend to secure Series A funding:
1
Creating a timeline
2
Pre-fundraising steps
3
Active fundraising stage
4
Finalizing the deal
5
Utilizing available resources
